Services
Sometimes you need clarity. Sometimes you need experienced people to get something important done. Sometimes the business needs stronger marketing leadership.
We bring the support that fits, whether that’s an independent review, a defined project or senior experience around the table.
01
Find out what’s really holding growth back.
An independent review of your marketing strategy, activity and capability. We identify what’s working, where opportunities are being missed and what the business needs next.
Best when: you know marketing could be performing better, but you’re not sure where the real problem lies.
02
Extra capability when something important needs doing.
Experienced support for a defined challenge, opportunity or initiative. We can work alongside your team, lead the project or bring in specialist expertise where the work calls for it.
Best when: you need experienced thinking, additional capacity or practical support to move an important initiative forward.
03
Senior marketing leadership for the gap you have now.
Experienced direction before a permanent hire, during a transition, or alongside an existing marketing leader. We help set priorities, lead teams and partners, and build capability for the next stage.
Best when: marketing needs more senior judgement and ownership, without necessarily adding a permanent role.
No fixed route
You don’t have to start with an audit.
If the work is already clear, we can move straight into a project. If you need leadership, we can start there.
And you don’t need to know which service to choose. Tell us what you’re trying to achieve and what’s getting in the way. We’ll help you work out where to start.
Start here when you need clarity.
Start here when the work is already clear.
Start here when you need senior leadership.
01
Strategy and growth
Priorities, growth planning, market entry and launches.
02
Brand and proposition
Positioning, messaging and customer understanding.
03
Acquisition and ecommerce
Acquisition strategy, customer journeys and conversion.
04
CRM and retention
Lifecycle marketing and customer value.
05
Data and technology
Measurement, marketing technology, and advice on choosing and using AI tools.
06
Leadership and capability
Teams, agencies, processes and ways of working.
Our Collective
We bring in trusted specialists when a job needs expertise beyond our own. That might be one person or a small selected team. Big Appetite coordinates the work and stays close to delivery.
